Monitoring the effectiveness of your promotion

Whatever approach you take to promotion, you need to remember to measure how effective this is.  You should be able to do this partly by seeing whether your promotion is bringing new people to your activities.  Have a look at the section on Equalities Monitoring to find out more about how you might do this. 

You could also think about testing your promotional activity with local equalities organisations, and finding out from them how successful your approach has been.

Self Assessment

If you want to know how good you are at promoting your activities to everyone in the community, complete the self assessment at the top of the page.